Sabal Chase Animal Clinic

Sabal Chase Animal Clinic
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Wednesday, October 28, 2015

Obesity and the Pet Food Marketing Machine

Obesity and the Pet Food Marketing Machine

We’ve all seen those adorable pet food commercials where a pet comes racing around the corner, and skids to a halt in front of a heaping bowl of food. Emphasis on heaping! If you’ll pardon the obvious pun, this is a huge pet peeve for me. Some advertisements feature toy breed dogs plowing into portions that would gorge a Golden Retriever.  With these types of images bombarding the pet owning public’s senses, it’s little wonder that over 60% of America’s pets are either overweight or obese.

In their zeal not to avoiding becoming victims of marketing, many consumers will take what is normally a wise course of action, and the read the instructions on their pet’s food for feeding suggestions. However, the suggested portions of dog and cat food printed on these bags are often enough to make my jaw hit the floor. Bear in mind that these are only suggestions, and many food companies would rather err on the side of overfeeding, as opposed to underfeeding.  Additionally, pet food companies are for-profit entities. At the risk of sounding like a conspiracy theorist, no company is going to print a label that basically tells consumers to please use less of their product! Generally speaking, I advise my clients to read the recommended feeding amounts on the package, and reduce that amount by at least 20%.  Your veterinary team can better advise you on the more quality foods the market has to offer, as well as the amounts best suited for your pet’s individual needs.

Monday, October 12, 2015

We Love our Veterinary Nurses!

It’s Veterinary Technician Appreciation Week!

This week, we take the time to officially express the gratitude and appreciation we feel towards our veterinary technicians. At Sabal Chase Animal Clinic, we call these caring professionals nurses. After all, they fix pets, not computers! When a bleeding emergency rushes through the door, our nurses are the first to render aid. When your pet recovers from anesthesia, he does so in the arms of one of our awesome nurses. They are the first ones to arrive at the office and the last ones to leave.  They make it possible for our doctors to do what they do. Did we mention they do all of the above while getting pooped, peed and puked on?! And so this week, we say what’s in our hearts every day of every week - thank you! You are loved, you are valued, you are needed, you are appreciated. We couldn’t do it without you.

Thursday, October 1, 2015

Meet Deagan, Our October Pet Of The Month!

Meet Deagan, Our October Pet Of The Month!

October is Pet Obesity Awareness Month! To celebrate, we’ve named Deagan our Pet of the Month. Deagan is the Sabal Chase equivalent of The Biggest Loser, having lost a whopping 17 pounds in 11 months! His mom credits reasonable portions of quality food, and more emphasis on exercise as key factors in his success. While it has been difficult at times to resist those big brown eyes, his increased energy levels and quality of life remind everyone in the household that the bigger picture is more important. Additionally, Deagan’s family has found healthy alternatives to pre-packaged pet treats. Treats are massive sources of hidden calories and fat. In his book “Chow Hounds”, veterinarian Dr. Ernie Ward explains how a single Snausages SnawSomes Peanut Butter and Apple treat is the caloric equivalent of four large slices of Domino’s Pizza with extra cheese for a human! 


Congratulations Deagan, and brag to all your friends - you’re our Pet of the Month!

Deagan before
Deagan after!